Amanda Ayliffe lives in Cornwall, UK, where the sea and coastline are part of everyday life. After moving from London so her children could grow up surrounded by Cornwall’s remarkable natural environment, she became increasingly aware of the growing impact of plastic pollution on the marine environment she loves.
Inspired by an eXXpedition talk and Cornwall’s Planet C conference, Amanda returned to university to study Sustainable Business Management at the University of Exeter, graduating with Distinction. Her research explored how businesses can balance profit, people and planet, and she is now a co-author of research on B Corps and Triple Bottom Line organisations.
Drawing on a career in senior People and Culture roles leading organisational change, Amanda now works across Cornwall’s business and marine communities, coordinating the Fal and Helford Special Area of Conservation Advisory Group and supporting environmental initiatives within the local sailing community. Through her QuayThymes project, she also shares insights on sustainable sailing, research voyages and practical ways sailors can reduce their environmental impact.
A keen sailor, she races regularly as crew at Flushing Sailing Club and has sailed offshore with the Tall Ships Youth Trust. She is looking forward to the shared learning and challenge of life at sea, and to bringing the insights from eXXpedition back to coastal communities and businesses working to reduce plastic pollution.
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